Perfect Gym Merchants to Follow by Straal

How to Succeed in the Fitness Industry (Despite the Pandemic). Merchants to Follow #4: PerfectGym

One can say that this is not an obviously ideal time to run a gym-membership-based software company. But PerfectGym is unstoppable even in the age of the Pandemic. From the very beginning in 2009, it just doesn’t take no for an answer, consistently making its owners dreams come true. They’re now digitally transforming the fitness industry in 55 countries. How? Scroll down to find out!

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cover photo straal blog post psd2

What is PSD2 & SCA? A Quick & Easy Guide

The second payment directive (PSD2) is a directive regulating payment services across EU countries. It is not only designed to improve the security of transactions, but also, in many cases, to provide a greater convenience for customers and increased conversions for merchants. Although some aspects of PSD2 were enforced over 2 years ago, its provisions for merchants and banks regarding SCA started being applied from early 2021.

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blog post straal online shopping cover

How to Win the Holiday Shopping Season in 2020? 4 tips

Whilst Black Friday and Cyber Monday, or “Black Friday Weekend and Cyber Week” do not mean as much as, say, 2-3 years ago and according to experts in 2020 we’re experiencing “the lockdown effect” which means lower interest and less overall spend, the pre-x-mas shopping spree is still among the key determinants of the thickness of your top line. Even if you sell digital goods or subscription plans. Here’s how to – in the realm of intangible merchandise – make the most of all holiday season sales even though this time – due to the COVID-19 – is going to be like no other.

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top 5 fintech podcast worth tuning into blog post straal

TOP 5 FinTech Podcasts Worth Tuning in to in 2021

Podcasts are considered to be one of the most impactful media of the digital industry. As of July 2020, there were over 850 000 active podcasts in more than 100 languages (!). It’s impossible to try out every single one, that is why we’ve curated the top 5 fintech-related podcasts with a solid “recommended by Straal” label, including FinTech legend’s podcast Brett King’s Breaking Banks, 11:FS experts and much more.

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straal merchants to follow cateringoo blog post

Merchants to follow #2: Cateringoo. A simply delicious business idea

Get the inside look at the catering industry with our second ‘Merchants to follow episode’ preseting Cateringoo – a simply delicious business catering brand. Discover, how has the pandemic affected the online on-demand food delivery services market and what did the Cateringoo team do when, due to the lockdown, the number of orders almost dropped to zero?

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Lexical functional programming — jargon and naming convention straal blog cover

Lexical functional programming — jargon and naming convention

“Everything flows”, said Heraclitus. The reactive paradigm followers like to say that “everything is a stream”. The phrase attributed to Heraclitus is valid for both functional and reactive paradigms. In the first one, we have pipelines, in the second one – streams. That testifies to the significant similarity between these paradigms and shows that reactive programming (but more FRP) is, in fact, an asynchronous implementation of a functional flow.

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